Kaytranada Steps Into The Power Of Punchy Minimalism
By Ashley Monaé ·Updated August 26, 2024 < /> Fashion, a direct reflection of the zeitgeist, is both cyclical and ever-evolving. On the other hand, trends are irrelevant when >Missy Elliott’s futuristic avant-garde, and Courtesy of Kaytranada Kaytranada’s latest album, Timeless, exemplifies his dedication to separating himself aesthetically from his peers. Collaborating with wardrobe stylist Von Ford, Kaytranada has crafted a sonic and visual experience that reflects his essence. Their work together proves that while fashion may be ephemeral, truedecoding="async" src="https://www.essence.com/wp-content/uploads/2024/08/IMG_9525.jpeg" alt="Kaytranada Steps Into The Power Of Punchy Minimalism" width="400" height="266" />Courtesy of Kaytranada L.A. broadened Kaytranada’s perspective on his career. “I felt like I was part of something in L.A., in this industry.” The city and its driven spirit showed him that being a successful artist wasn’t just about creating music, it was also about crafting a complete and cohesive image that resonates. Much like how fashion refers to individual pieces, separately,decoding="async" src="https://www.essence.com/wp-content/uploads/2024/08/76F5673C-F9C6-49F7-B8E0-6107CC720B6F-scaled.jpeg" alt="Kaytranada Steps Into The Power Of Punchy Minimalism" width="400" height="500" />Courtesy of Kaytranada In 2022, Kaytranada joined The Weeknd’s After Hours til Dawn Tour, performing across the United States, Europe, and South America as an opening act alongside Snoh Aalegra and Mike Dean. With Von and Kaytranada in sync, Kaytranada’s management saw this as an opportune time to bring Von on full-time. They spent the rest of the month touring Europe. As Kaytranada’s career progressed, so did his approach to fashion, thanks to Von’s guidance.The artist says that his stylist’s knowledge of brands, especially emerging brands has become privy to him too. His current staples include Loewe, Acne Studios, and Martine Rose. He also highlights how Von has exposed him to Black designers. “I [knew of] Ferragamo but didn’t dive into it until Von showed me their work with Maxmillion Davis as the creative director.” Last year, Kaytranada attended the GQ Man of the Year Party in a sleek, two-piece ensemble from Ferragamo’s Fall/Winter 2023 collection. The look was comprised of a succinct grey hooded jacket and trouser set. He also mentions Rick Owens, noting that while it’s not hisdecoding="async" src="https://www.essence.com/wp-content/uploads/2024/08/GettyImages-1798326005-scaled.jpeg" alt="Kaytranada Steps Into The Power Of Punchy Minimalism" width="400" height="600" />JC Olivera/WireImage According to Von, Kaytranada’sdecoding="async" src="https://www.essence.com/wp-content/uploads/2024/08/kaytranada-timeless.jpeg" alt="Kaytranada Steps Into The Power Of Punchy Minimalism" width="400" height="400" />Courtesy of Kaytranada “It would be crazy to have an album called Timeless and then it’s like the trendiest look on the cover, you know?,” Von says. “That’s why it’s just like a drawback, like literally, pulled back. Fur and just a white thermal because; those things aren’t ever going to go out ofdecoding="async" src="https://www.essence.com/wp-content/uploads/2024/08/IMG_3596.jpeg" alt="Kaytranada Steps Into The Power Of Punchy Minimalism" width="400" height="494" />Courtesy of Kaytranada In just a few weeks, Kaytranada will kick off the Timeless tour, a 14-city journey featuring special guests like Channel Tres, Kitty Cash, and Amaarae, among others. While Kaytranada may not be an artist in the traditional sense, elevating his stage presence and performance is an exciting challenge the duo have taken on. He’s poised to take command of the stage in an innovative way. In addition to the album’s live quality, the two are thrilled to elevate the entire experience throughdecoding="async" src="https://www.essence.com/wp-content/uploads/2024/08/IMG_4290.jpeg" alt="Kaytranada Steps Into The Power Of Punchy Minimalism" width="400" height="500" />Courtesy of Gucci They’ve now partnered with the iconic brand to create custom outfits for the Timeless Tour. “For them to be part of the show is crazy, something I never really imagined,” says Kaytranada. “It’s so rewarding because it shows that we’ve been doing something right in our fashion journey thus far when a major house like Gucci wants to work with us,” Von says proudly. “On top of that during their relaunch where they’re probably very particular about who they bring in, new faces, who they want to work with.”Today, it’s expected to see Kaytranada DJ’ing at the buzziest fashion events from Jacquemus to Loewe to Gucci. His sartorial star has risen to a pinnacle where we commonly can see him proudly perched front row with the who’s who of the fashion world. For Kaytranada, it’s been an exciting journey with his friend-turned-stylist Von Ford by his side all while earning, growing, and experimenting. Or put simply, evolving. TOPICS: Black stylists kaytranada StylistsThe post Kaytranada Steps Into The Power Of Punchy Minimalism appeared first on Essence.
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