Metaplanet Makes Another Bitcoin Purchase as Corporates Buy BTC Dip – $175,000 Incoming?
Japan-based company Metaplanet is adding to its Bitcoin reserves despite the crypto market rout, spending $12.9 million to purchase 135 BTC.
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*Metaplanet purchases additional 135 $BTC* pic.twitter.com/JA3Rd9E8lP
— Metaplanet Inc. (@Metaplanet_JP) February 25, 2025
Metaplanet spent an average of $95,951 in its most recent Bitcoin investment. The timing of the purchase was slightly unfortunate, as Bitcoin dropped to as low as $86,700 in the last 24 hours.
Metaplanet started 2025 with holdings of just under 1,762 BTC and has grown that amount to 2,235 (+26.8%) through three purchases. The company is currently the 14th largest corporate Bitcoin holder in the world.
Metaplanet plans to increase its Bitcoin stash significantly in the future, as it aims to hold 10,000 BTC in treasury by the end of 2025, and is targeting reserves of 21,000 BTC (0.1% of the maximum Bitcoin supply) by the end of 2026.
Growth of Metaplanet's Bitcoin holdings. Image source: Hoseki
The company is pursuing an approach very similar to Strategy, a company that has almost entirely pivoted its activities into accumulating a large Bitcoin reserve, including issuing debt to fund BTC purchases.
Similarly to Strategy, Metaplanet is using the “BTC yield” metric to evaluate its performance. BTC yield refers to the percentage increase in Bitcoin per share. In addition to its goal of delivering BTC yield to shareholders, Metaplanet also owns a hotel in Tokyo, which will be rebranded to The Bitcoin Hotel, and holds exclusive rights to Bitcoin Magazine in Japan.
Metaplanet’s latest Bitcoin purchase comes on the heels of a massive Bitcoin purchase made by Strategy, which recently raised debt to fund a $2 billion purchase of 20,356 BTC. The investment brough Strategy’s Bitcoin holdings to 499,096 BTC, worth a whopping $43.1 billion at the current Bitcoin market price.
Strategy has acquired 20,356 BTC for ~$1.99B at ~$97,514 per bitcoin and has achieved BTC Yield of 6.9% YTD 2025. As of 2/23/2025, we hodl 499,096 $BTC acquired for ~$33.1 billion at ~$66,357 per bitcoin. $MSTR https://t.co/mNWDaXRE7N
— Michael Saylor⚡️ (@saylor) February 24, 2025
Corporate buyers and institutional investors could be the key to new Bitcoin ATHs
Corporate buyers are one type of large investor that could help push the Bitcoin price to new highs over the long term. Other potential large investors are are governments (through sovereign wealth funds or establishing reserves), as well as institutional investors such as banks and hedge funds.
For example, Abu Dhabi’s sovereign wealth fund Mubadala recently disclosed a $437 million position in BlackRock’s Bitcoin ETF investment product.
The algorithmic Bitcoin price prediction on CoinCodex is still optimistic about Bitcoin’s future prospects, despite the recent negative price action. Per this forecast, Bitcoin is on track to reach as high as $175,000 in 2025.
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