Pepsi's New Collab Launches Today–And There's Only 1 Place to Find It
PepsiCo just landed a "craveworthy" new collaboration, but fans won't find this partnership anywhere in-store, as it's an online exclusive.The iconic brand of soft drinks and snacks is lending its taste to another household name for a "deliciously nostalgic collaboration" that reimagines fan-favorites like Doritos, Pepsi, Lays, Cheetos, and Mountain Dew as trendy, fashion-forward pieces.In what seems like a rather unlikely effort, PepsiCo teamed up with Shein for a "fun" collection of apparel, home and dorm decor, and other accessories that are big with Millennials and Gen-Z shoppers (like phone cases, slippers, tote bags, kitchenware, pet accessories, and so much more).Related: Pepsi’s New Soda Is an ‘Iconic’ First for the BrandThe bubbly new collection was made for those "who embrace bold, clever designs with nostalgic roots," according to a July 29 announcement shared by the fashion company. Prices range between $2 and $25.
PepsiCo x Shein collaboration launches online today.
This special merch collection follows several other limited-edition collaborations executed by Shein and its celebrity partners, with one from Heather Rae El Moussa, the fictional character Baby Shark, and modern womenswear label House of One being among the most recent to hit the market.The "snack-fueled aisle of style," as the global fashion brand called it, is available starting today exclusively via Shein's online store, presumably while supplies last.Next: Stanley's 'Bold' New Tumbler Collection Scores Big First
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