Kraft Mac & Cheese Gets New Flavor Inspired by Another 'Iconic' Comfort Food
Kraft Mac & Cheese is innovating its lineup once again, with another savory limited-edition flavor. Kraft's original boxed macaroni and cheese has been a classic for decades, but in recent years, the brand has been experimenting with "bolder" flavors and its latest recipe is no different. Like the Smoky Barbecue flavor it released earlier this year and divisive Everything But the Bagel Mac & Cheese, the new variety reimagines another "iconic comfort food" as if it were created by the makers of that beloved blue box.For its latest "bold, craveable mashup," Kraft crafted a pizza-flavored mac & cheese.Related:Kraft Just Brought Back This Fan-Favorite Mac & Cheese Flavor in a New Form—But It Won’t Be Around For Long
According to an official description shared with Parade, the limited-time offer adds "garlic and classic Italian spices to creamy, cheesy Kraft Mac & Cheese."To celebrate the new flavor, Kraft and GoPuff teamed up to create a very on-brand special delivery–pizza-style!Beginning on Friday, Aug. 1, fans can order a box of Kraft’s new pizza flavor to be delivered in as little as 15 minutes (and for just $1) in a custom pizza delivery box, which a spokesperson said even comes with that "fresh-from-the-oven scent wafting out of the box" and crushed red pepper flake packets for a little extra spice. While the pizza-style delivery won't be available until the end of the week, the new flavor officially launches today at major retailers nationwide, including Walmart.Next:M&M’s Limited-Edition Collectible Is the ‘Ultimate Throwback’
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